Greg Huang

Greg Huang is the founder of Ruloh and a former Blackstone Private Equity investor. He helps business owners understand valuation, exit readiness, and what buyers look for before making offers.
Business broker and practice owner reviewing a buyer qualification checklist
How Brokers Should Qualify Buyers (and Red Flags to Watch)
Small business owner finalizing sale with buyer, showing realistic time-to-close.
What’s a Realistic Time-to-Close for Small Business Sales?
Business broker desk showing active, qualified buyer list with highlights and crossed-out unqualified contacts
Buyer Network Size vs. Quality: What Really Matters
Not all buyer networks are created equal. This guide explains why quality matters more than
Business broker analyzing marketing strategy and listing channels for selling a company
Where and How Brokers Market Your Business: What to Know
Not all buyer networks are created equal. This guide explains why quality matters more than
Business owner and broker discussing company valuation methods with financial reports and graphs on the desk.
Understanding Broker Valuation Methods: What to Expect
This guide explains how business brokers determine your company’s value, how comps and multiples work,
Business owner reviewing a broker’s deal history and industry experience during a meeting
How to Evaluate a Broker’s Deal History and Industry Experience
Use this broker experience checklist to spot red flags, ask the right questions, and choose
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